I help senior leaders cut through the noise with strategic communications that drive commercial impact and build reputation resilience. Most people approach strategic communications as a technical skill to master. I approach it as a commitment to human honesty over polished perfection, so audiences leave feeling braver and understanding that cutting through the noise is a choice they can make right now.
I have a proprietary OnDemand self-learning masterclass on embedding sustainability into your comms (you can access here).
I am a campaigner at heart. Throughout my career I have developed and executed high-profile thought leadership and behavioural change campaigns. From running responsible drinking campaigns and issues at Diageo, to the global insight thought leadership campaign, HSBC Navigator. I led employee and stakeholder strategies to change perceptions of the role of sustainable finance in driving business transition at HSBC and have been a sustainability and issues consultant for P&G’s fabric care and beauty brands with the global PR agency, Ketchum.
My Values
My strength is the ability to cut through to the core issues that businesses have with pragmatism and deliver change.
Communications is not an add-on, but a critical lever for commercial impact, reputation resilience, and long-term growth. I will bring commercial acumen to communications practice and business reputation.
My approach is built on the role that reputation plays in driving business success. From advising on sustainability and ESG, through to the future of work, technological change and business resilience.
I am a passionate advocate and driver of commercial success, I will cut through to what your business needs to say, and what your audiences need to hear. In times of greater scrutiny and need for transparency - this is what you need to solve your business problems
Want to know more of what Natasha thinks and does?
Go to Listen, Watch, Read
To see some testimonials of working with Natasha - see Linked In